From an idea to the first design of a new product, designers have their own ways of creating the art using a drawing board or a computer screen. But what makes the most attractive product out of tons of good products? Now, designers have to use not only their creativity but also their thinking and problem solving skills to make business decisions. Then, how do they come up with extraordinary solutions to ordinary problems? Design X-Ray features the most important figures in current design industry. Who created the I love NY logo? How did the Saks Fifth Avenue shopping bag become popular with New Yorkers? What made the first head of industrial design at Apple develop the Beats Headphones? Find out what these distinguished designers have done and how they see the world in Design X-Ray!
This item is a series of multiple films. Below is a list of the individual films in this series.
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As this item is a film series of multiple films, the pricing below reflects purchasing all films in the series. To see pricing for individual films in the series use the Other Films in Series tab to navigate to those items in our film inventory.
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